Mobile Ads Optimization Strategies

Advertising is no more a limited or bounded platform for any of the sources. It has just extended its boundaries, more than expected in the last decade. Advertising has its roots starting from newspaper ads column to search engine ads and the latest one mobile application ads. Online advertising is the most diverse part which depends upon the requirements and platforms used them for. And the main motto of the diversity is to reach the right users and convert them as the customers. Smartphones have the largest share in mobile advertising as it made life much easier in terms of personal and professional ways both. Currently, the most trending platform for advertising is mobile ads. Surely this is due to the higher number of users around the globe.

According to the survey, approximately 70% of the advertising lose revenue due to not targeting their perfect audience. This happens due to lack of knowledge about the behavioral data which they have and not using it in the right ways. The click rate of the ads from any campaign is only 0.1% which means the only ad is clicked by the user among the thousand ads. To avoid such a situation, certain strategies need to be followed to gain maximum profit in minimal budget.

Right Audience

– Audience depends on multiple factors like location, proper age groups, surfing timing of the users, etc. Selecting the wrong audience can make big losses even though paying higher amounts to the advertisers.

Display Frequency

– Give your ads a moderate frequency. This will not irritate the users by continuously viewing one ad nor search or waiting for it to display again. Setting proper frequency gives a visible difference in results.

Clear Message

– Sometimes while making the ads banner advertising to make it too creative and ignore the motive. Due to this user actually gets confused about what exactly the ad is about. This certainly a situation where the user does not click on the ad. Keep the message about the product or service crystal clear.

Images

– Images speak more than words; this proverb applies even in the advertising. Adding images in the ads attract the user more as compared to the non-image ads. Just remember to add the proper size images to fit for the banners.

Landing Page

– Only creating attractive ads is not enough if you don’t have a proper landing page. Also, the landing has to be mobile-friendly for easy navigation of the users on the website or app after clicking on the ads.

Video Ads

– This is the most trending form of the presentation of the ad. According to the survey, 30 seconds video has the most response as compared to 15 seconds and 45 seconds video ads. There are certain ads which run in between the video, they again have the highest view time.

Ad Extensions

– Ad extension gives the added advantage to drive the traffic. Using a proper extension like know more, call us, etc. can generate more conversions. Also, some ad has the types as call campaign-specific designed.

 

Optimizing the ads campaigns is very important on a regular basis to maintain the quality and eventually increase the conversion. To get the best out of budget hire the professional to create and maintain the ads account, like CodePlateau Technology.

Top 5 Android Libraries in 2019

Android Library is a collection of all the source codes, files, format, etc. which are required to develop or build any mobile application. These are a number of libraries which are available for any developers on Android Studio. Depending upon the necessity and requirements they are being used. As these libraries are a set of codes, they are crawled or get by specifying commands from specific types and variants.

There are a few latest and updated libraries mentioned below:

  1. Retrofit

    – Its reviewed as the most useful Android library by many of the mobile app developers. This is due to the main feature which is converting the HTTP API into the Java interface. As this interface makes the code much simple and cleaner than before.

 

  1. Moshi

    – There was a well-known library called GSON which is similar to Moshi but in a much more advanced way. It can also be called the next level of GSON library used for API responses. The major feature of Moshi Android Library is that its compatible with Kotlin language for integration. And also, much light weighted than the previous version. This gives the code simpler way to integrate it.

 

  1. Chuck

    – In simple words, Chuck is known as an HTTP inspector. It performs the activity as its name ‘Inspector’. Its mainly used to inspect or get detailed information on any Android app. This information includes all the HTTP requests and responses inside the mobile application. Also, the database provides details of each and every request or response. Advantages of Chuck is that, its just a single line code with multiple functionalities, exportable file, notification on new request.

 

  1. Room

    – Room database is commonly known as Room Persistence Library. Which is known for its lighter version of SQL database? It has all the power of integration with a lesser compiling time. By using Room database, it decreases the boilerplate codes resulting in reducing compiling time while the process or using the mobile application. Also, it is compatible and gets integrated with many different components.

 

  1. Dagger 2

    – According to Dagger Team “Dagger is a fully static, compile-time dependency injection framework for both Java and Android. It is an adaptation of an earlier version created by Square and now maintained by Google.” Dagger 2 is used and is advisable to use by every mobile app developer because of its convenience. The minimal the efforts when the functionality of the application needs to be changed overall. It works in such a way, that only required part of the app is changed particularly without disturbing the rest.

 

These are only a few of the libraries from the never-ending list. While developing the Mobile Application always choose the professional as they are well versed with the usage of Android libraries for developing your mobile app.

Best Payment Gateways for Mobile Apps of 2019

Payment gateway is one of its kind technologies, whose development had brought not less a revolution in this world of online. These payment gateways have actually opened gates for secure payments and transactions via online. Due to digitalization most of the users prefer doing an online transaction. That means to run a successful business, secure and simplified payment gateways is a mandatory thing. But choosing the best and affordable payment gateway is a big task. So, let’s discuss 10 best payments gateways depending upon the various factors.

Payment Gateways for Mobile Apps

  1. JUSPAY – It’s one of the most preferred payment gateways in India. The big brands like Amazon, Airtel, MakeMyTrip, BookMyShow, Grofers, and many others are currently using JUSPAY as their payment gateways. Its unique feature is the single click bank OTP processing feature, which enables users to add the OTP in 1 click.

 

  1. 2Checkout – 2Checkout is counted among the best all-in-one monetization platform. It’s used by multiple national companies for expanding their business and managing the revenue more effectively. It is currently securing its payments for more than 14,000+ global online business. They are well known for their 24X7 customer support in all the languages around the globe.

 

  1. CCAvenue – CCAvenue has 200+payment options like credit cards, internet banking, debit cards, EMI etc. It offers countries wise payment option in their own currencies respectively. The integration of the CCAvenue payment gateway is simple and it gives full customization option. The display page for the users is full responsive i.e. compatible to any device.

 

  1. Instamojo – It has multi-channel Payment Gateway for India – SMS, Email, WhatsApp, Facebook, Website & more. It also consists of a long list of accepting payment from debit cards to credit cards, from net banking to wallets and UPI. Depending upon the requirements Instamojo provides mojocommerce, mojoxpress, and mojocapital.

 

  1. PayPal – PayPal offers both personal and business account depending upon the needs. With PayPal business account you can send as well accept the payments locally and internationally both. The integration requires a short span of time ranging from 1-2 working days. Currently, PayPal is only charging the transaction fee which varies upon location and transactions.

 

  1. Amazon Pay  – Amazon is among the trusted brand around the globe for its quality and easy refund policy. Amazon Pay being a payment gateway give much more advantages than Amazon. Just customers need to book their products and services, log in to Amazon account and checkout within minimal steps.

 

  1. PayU Money – PayU Money provides the fastest activation process with minimal documentation. Just link your account with the PayU Money, for easy refund and funds settlements easily. They have multiple payment options like credit and debit cards, wallets, UPI. PayU Money is compatible with both Android and iPhone mobile apps.

 

  1. Stripe – Stripe is another payment gateway used worldwide. It can be used for both personal and business online payment transactions. Stripe is used by multiple organization, companies, e-commerce platform, etc. The specialty about Stripe is that it provides fraud prevention, during the online payment due to its updated API version provided by the company.

 

  1. Paytm – Paytm is India’s largest and trusted online payment platform. This is used by locals as well as business. Paytm provide all modes of payment like credit & debit cards, net banking, etc. Paytm supports anti-fraud technology for secure payments. They also have instant refunds and settlement records.

 

  1. Citrus – Citrus payment gateway provides online transaction at both personal and business level. Just need to connect your bank account with the Citrus. This allows transferring money from one person’s bank account directly to other bank accounts. They provide a virtual private address to each user. This allows transferring money at lightning speed.

 

These listed payment gateways are secured enough for online payments also used worldwide by the people for personal & business purposes. Choose the correct payment gateway for your mobile applications depending upon the requirements. And for any Mobile Application development queries or consultation contact us today.

Tips To Choose the Right Mobile App Development Company For You App

Mobile Application has taken a huge leap in this current 5-year time as compared to the last. Especially from Feb 2016, since Google has launched its full fledge AMP update out to the world. After this launch, every company, industry, startup, etc. are on its way to developing a mobile version for their websites. This race does not end only at Accelerated Mobile Pages, it continues to owe a unique and brand-specific Mobile Application. So now we are crystal clear of the way to need to go on. Now enters the hurdles which are on this path, that is finding the best mobile application development company, which meets the expectations.

Here are few points which you should consider while hunting for the mobile app companies.

  1. Reviews and Feedback

    It’s a common tendency of any user to either review for a company which has given them a worst or the best experience. And due to the review, which is openly available for public, products and service providers take special care not to let any user give a bad experience. So, one of the points in the list is to check the reviews and feedback given by the customer to that specific development company. This has proved to be the best precaution taken if you hand over your dream mobile application project to any company. Well, this is just one of the multiple points to be considered and not the only one.

  2. One-Stop Solution

    Try preferring the service provider company which gives you the end-to-end services at one place. There are multiple steps included while developing a mobile app from scratch. Choosing a full fledge company give two advantage, like time and money-saving. As the team is already aware of the mobile apps’ functionalities, objectives and to do things. Whereas, switching companies for each step leads to loss of time to explain all the objectives and certainly the money. Few of the major steps include

  1. UI/UX team

    Finalizing the company has a team of advance designing like UI/UX designer give an added advantage. The professional has their own perspective and experience and they accordingly apply it on the projects. The only motto of the UI/UX designers is to simplify the design and make them user-friendly. A company having a developer and designer together understand the difficulties of each other and then plan accordingly.

  2. Have A Conversation

    Having a conversation is very important in every stage and most importantly at the initial level. While at the first-ever conversation you get to know the confidence level, services offered, experiences, etc. Its been several times that the client does not offer the project to the company just by the first and the only conversation. Even once the project is given to the company has connected to the teams gives you the idea of what is the speed of project completion or what are the hurdles faced at any stage.

  3. Check The Quality

    The companies which are totally confident about their work, showcase them on their websites. This is actually a beneficial point which is often missed out by the client. This could not be the most important point to be considered, but not to be missed also. With past work, you can get the idea of the quality and standards of the mobile apps developed. Sometimes they catch your eye and finalize that company for your dream mobile app. Just review the work for a better idea of the industry and the latest technologies used.

 

These are a few of the checklist points to be considered while choosing the Mobile Application development company for your own product or services. CodePlateau Technology is one of the mobile app development company which satisfies all the criteria’s mentioned above. For the best in class and standard mobile app get in touch today.

 

Tips For Mobile Application Testing

We are living in the most competitive and dynamic world where speed is everything. It’s our transport, product delivering, internet and even mobile apps. The mobile application has become the second most important thing after the internet currently. For every business or service, there are individual mobile applications available now for Android and iPhone mobile devices.

When there is some much need for a single product and more to that is the production, it’s obvious that quality is the only weapon to sustain in the market. According to the survey, it is reported that Mobile Apps are uninstalled after using it only once. At this level of competition only flawless mobile apps are used by its users.

Below are a few tips which would be useful

  1. Review:

    Reviewing on every level of developing a mobile application is essential. When the base has flaws, the next levels won’t be perfect. Testing should not be overdone as that would be a time waste task. Work smartly, and ensure the requirements.

 

  1. Multiple Screens:

    There are number of devices with multiple screen resolutions on which the application will be used. To overcome this situation proper steps, need to be taken from the very initial levels. Not only screens but the app should be compatible with old & new versions of Operating System both Android & iOS.

 

  1. Rollout to Minimal Customers:

    There are situations when for some reason the Mobile Application has been released with some bugs. There is no option of setting an app back once it’s been installed by the user. It’s a very difficult condition that users will reinstall the app again after the first bug version. To avoid such situation Google Play Store and Apple Store allow to release the app for limited users and test all the flaws and bugs. Track them and once all way cleared to release it to all the users.

 

  1. Track Your Data:

    There are multiple analytics tools such as Firebase, Crashlytics, New Relic and SumoLogic to track the data. Keeping a close eye on the data would solve your 50% of your issues. You can rectify your applications broken flaws, installing issue, non-responsive pages, etc. It’s a never to skip step in the whole process of development of the mobile application.

 

  1. Battery Usage:

    This is the most neglected point in the checklist, which has a major impact on the performance and user experience. According to the survey, multiple users switch to the alternative application for the currently used one, due to the high consumption of battery by that app. This affects the download quantity and review section negatively. Indirect effects of reviews also tend to new users from not downloading that specific mobile application. For Android apps, ‘Battery Stat Plus’ is one of the apps which detects the battery consumption for each and every mobile application installed as well as activities.

 

There are multiple points and tips which are present in the checklist, only a few and important of them are mentioned above. Do share your views or tips in the comment section below.

Is Your Mobile App User Friendly?

There are millions and millions of mobile applications developed to date and are still continuing. According to the statistics, 194 billion app downloads in 2018, up from 178 billion in 2017 which was the greatest hike in a year’s time. Also, most of the people are addicted to the social media platform. Global average daily social media app usage stands at 2 hours 16 minutes. This is due to multiple apps options for a single objective.

 

The numbers of users are huge and surely will be increasing with time. But an increasing number does not help in any major things. As mentioned previously there is a variety of option for every individual. These options have created a lot of competition for the mobile app developer. To withstand in the race of maximum and satisfied users for their mobile apps. Consumers stick to any one mobile application by multiple reasons like its long product list, offers, and cashback, premium member advantages, hobbies, essential tools, social media, etc. This is only one side of the coin option; the other side gives a major impact on the users. Let’s discuss the other side in detail.

 

  1. Simple Navigation

    For any user, it has become a preference that the app should be easily operable. There shouldn’t be any hurdle while operating it. Also, the flow needs to be constant without any breakage. User should reach to the goal of booking a product, appointment, etc. without driving them to other pages unnecessarily.

 

  1. Flawless Performance

    In any app sometimes there are technical issues which arise. This issue tends the user to leave the app and opt for another option to complete its requirements. It’s very important to keep a continuous track of the app for any technical issues and errors, for constant users.

 

  1. Sharing Options

    For buying any product nowadays people share with their friends to get opinions and the number is increasing. If a user has this option within the app, it becomes an added advantage for them. Adding social media as a sharing option not only increase a greater number of consumers but also give presence on social media.

 

  1. Customer Care

    Having customer care on the fingertips on the mobile app gives easy access for the users to resolve their queries. Users getting instant response for their issue become the returning users for that app. Online chatting is the best option that can be provided by the mobile app owner.

 

  1. Ads Free

    Having multiple and continuous ads for revenue purpose can actually sometimes hurt your revenue. With ads, users get irritated and tend to leave the application. Try having a ads free mobile app for a larger number of users on to it.

 

  1. Feedback

    Having the feedback section might not be in the mandatory checklist. But having this option gives free advice, suggestion, and issues to the app owner. People nowadays, prefer to mention both positive and negative things. Having the feedback section will bridge the gap between you and the user and can have direct connectivity.

 

Listed above are important and simple points to be added into the checklist for user-friendly mobile application. CodePlateau Technology is a well known Mobile App development company in Pune. The mobile apps developed by their expert team fits into all the standard criteria’s.

All You Need To Know About Progressive Web Applications

Progressive Web Applications are the perfect combination of web and mobile applications. These apps are specially developed by using the latest technologies to deliver to the users, a mobile app experience on the web screen. These progressive web apps are compatible with all the browsers for uninterrupted experience on all the platforms. The prime highlight about the progressive web apps is they have combined features of mobile applications like notifications, push messages, etc., with the combination on web features like search engine indexable URLs, deploying servers, etc. As mentioned, it has mobile app characteristics in it but progressive web apps need not be downloaded through any of the application stores like Google Play and Apple Store. It’s clear that they are web apps but they can also run on your mobile phone. Just launch them your mobile devices like any other apps.

Progressive web apps affect many other platforms, let discuss them

  1. Compatibility

    – Progressive web apps are considered as the most versatile app. They give the users the flawless experience on any of the devices they use. So now users can operate their favorite app on either on smartphones or any browser like Chrome, Mozilla, etc. Responsive design made the users choose progressive web apps over native apps.

 

  1. Speed

    – SEO is a marketing practice done by the majority of the business to rank higher in Google against its competitors. They are certain criteria’s which need to be fulfilled for ranking higher and maintain it. One of the major factors is the Speed in mobile search. Progressive web apps have the lowest time any app can have to load. Also, if the user is offline or has a slow internet connection, these app work. This is due to the cache which is left when the PWA is once run on that device. It reduces the site speed of that webpage as well as loads the page faster.

 

  1. Engagement

    – High loading speed eventually leads to a higher number of engagements on progressive web apps. Get notifications on multiple devices about the trends and news surely attracts the users to get involved in that topic. Due to the high rate of pros for progressive web apps like compatibility, easy navigation, faster loading time it becomes easy for the businesses to achieve their target audience, which is a high conversion rate. Engaging more people on your progressive web apps directly leads to higher ranking on search engines.

 

  1. Search Engine Friendly

    – Progressive web apps satisfy multiple criteria of a search engine, one of them is the URL factor. PWAs have the simplified pattern of the URL structures. Also, as they are compatible with mobile, a no different set of URLs are need to be created for the mobile version. The second important thing is security and secured progressive web apps. It’s the mandatory part to have the HTTPS enabled. This eventually gains the trust of the users for surfing in your web apps.

 

It certain that Progressive Web App is a better performer in terms of speed, compatibility, engagement as well as search engine friendly.

 

Cross Platform Apps Vs Native Mobile Apps

It’s been a long-term debate between the developers for Cross-Platform and Native Mobile App. As both of the technologies are been evolving with time. Each of them has its own pros and cons. Depending upon that factors the requirement changes for users, developers, platforms and even the mobile application owners. Sometimes the preference of the platform depends upon the developers. As they are aware of the users and app functions more than owners.

Let’s discuss each type separately

Cross-Platform Mobile Applications

Cross-Platform Mobile Apps are versatile apps which are compatible with multiple operating that means compatible on both Android and iOS platforms from a single app. Also, there can be used on any device like mobile and tablet. Cross-Platform Mobile Applications, in short, are nothing but the native applications developed and then wrapped with cross-platform, so they can match the growing and variety of devices.

Cross-Platform apps are mainly developed using HTML5, JavaScript and CSS. Some of the Cross-Platform Apps development tools are PhoneGap, Ionic, Xamarin, React Native, Flutter, and many others. All these tools have the same end product of developing the apps in the easiest form. A very well know phrase which is commonly used for Cross-Platform mobile apps is “build once, deploy everywhere”

 

There are certainly pros and cons for Cross-Platform Mobile Applications. Some of them are

  • Development time required for Cross-Platform mobile apps is less.
  • Lower time due to the reuse of the code or automated tools.
  • Cost Efficient, as one app, is built for multiple operating systems.
  • Compatible with both Operating Systems.
  • The number is users is high due to multiple operating systems.
  • Frequency of rollouts of the update is higher.

 

 

Native Mobile Applications

Native Mobile Apps can run only on a single operating system, either on iOS, Android or Windows. Mobile App developed for the Android platform do not run on iOS and vice versa. Compared to Cross-Platform Mobile Application, Native Apps are a bit tilted to the easy development side. As they only need to fit into the criteria of either Android or iOS checklist.

The main Integrated Development Environment i.e. IDEs used for Android developers use Android Studio and iOS developers use Apple’s XCode. They are developed with the purpose of functioning on a specific platform and to help programming languages for respective platforms. Native apps make the complete utilization of the hardware of the device being used for operating it.

Native Mobile application performs very well for the Games apps. As the usage of the device is completely done by this platform apps. As native apps are built for only one device and all the criteria are being filled up. This gives the user the best performance and experience.

 

Pros and Cons of Native Mobile Applications
  • The time required for the development of the native app is higher.
  • Coding of the app is always unique
  • The costing of the app goes a bit higher, as two different versions needs to be developed for different operating systems.
  • Consumes internal device lesser space.
  • Responsive time is less due to most criteria fulfilled.
  • Easily meet the standards of Operating Systems, due to one platform coding.

Choosing a platform totally depends upon the requirements of the app owner and the app user. Both of them have their own pros and cons which make them apart and unique.

5 Web Design Mistakes Your Business Needs To Avoid

As a web design and development company in Pune, we do a lot of work designing our client’s websites. Surprisingly though, we also spend a lot of time re-designing old websites and giving them a fresh look. Another reason we get so many website re-design requests is because of the relatively common web design mistakes that are previously committed. In today’s topic, we’re going to talk about the 5 most common web design mistakes most companies make that should be avoided at all costs.

Common Web Design Mistakes To Avoid

1. Not optimizing your website for mobile

One of the top cardinal sins of web design since 2016 is not having your website optimized for the smaller screens. Since 2016 Google has been focusing more and more on a better mobile-first experience and for good reason. People spend so much of their time on their phone that it only makes sense that your business should be represented well on the phone as well. People don’t take that into consideration while designing the website. They design the website to look unnecessarily flashy, too heavy with a lot of graphics and photos, but all that leads to is a heavy website that takes too long too long both on mobile and desktops and that the users don’t enjoy looking at.

2. Not optimizing your website for SEO

Now you may be wondering how Web Design affects your website SEO. Well if you read the previous point carefully you’ll notice how speed is a factor in both web design and SEO. Now a faster loading website won’t necessarily give you a higher ranking, but a slow website will definitely be penalized compared to its faster competitors. Web design plays a role in SEO also because if your site is designed well, your customers will love to visit it and spend more time on it. The more time they spend the better signals they send Google and the higher your rankings will progress.

3. Simplify the Layout

Another common error that most web design companies in Pune tend to make it that they make the layout of a website, web page too complicated and complex to show the effort they’ve put into the design. We at CodePlateau believe that the hardest design is a simple one where a lot of different elements work together seamlessly. Of course, clients tastes might differ from time to time but in most circumstances, we would definitely recommend something clean and simple.

4. Use Clear Communication

Within the first 10 seconds or less of having your customer visit your site, he should be able to tell what business you’re in. Even if he has never heard of your business ever before, the communication on your website should be crystal clear. While we’re on the subject of communication, we also need to talk about the typography you will be used as part of your web design aesthetics. Using clear easy to read fonts will go a long way in helping your content consumers enjoy their time on your site.

5. Not using Social Media Icons

People love sharing what they love and you as a business owner should provide your customers with every opportunity to share your website or your blogs with them. You can do this by adding your businesses social links in the footer on your website while also providing sharing options across the blogs and other content you may have. The more viral your content, the more exposure for your business.

Conclusion

It’s easy to summarize how to avoid making web design mistakes by always remembering one mantra for web design. When designing a website, always have the customer in your mind before anything else, design only for him and you’ll go a long way to make your business successfully online. If you need help with your company website, get in touch with the professionals.

What Is GIT?

What Is GitHub?
If you are a developer you’ve definitely heard of GitHub and if you’re friends with developers you’ve definitely wondered what Github is and why is it so popular among your developer friends. Today we’re going to detail out what is GitHub, what are the different parts of GitHub and how most developers use GitHub to build better projects for businesses.

But to understand GitHub you need to know what a GIT is. A Git is an open-sourced version control system that was invented by the same person who invented Linux – Linus Trovalds. As any developer will tell you there is no such thing as a perfectly coded app or website. Each requires several iterations that improve the app as you keep making updates. A version control system enables you to keep track of all the different changes and to know who has made the changes. It’s also an amazing platform to help people collaborate on different projects from around the world.

Now there are multiple version control systems available online such as SubVersion, CVS, Mercurial, etc, but since GitHub has the best features, it has become the most dominant version control system.

Now while GitHub is predominantly used by IT people that what most people assume it is for, but there are plenty of opportunities for non-IT personnel to use GitHub such as when editing a document and creating multiple version of the same before collating it into one major piece.

What Is GitLab?
Gitlab is an open-source tool to help companies manage their software development. What usually happens in most cases is that Apps are built-in parts, with people now able to move to step 2 without the completion of step 1. What GitLabs helps you accomplish is that developers from your organization can work on the project concurrently ensuring faster delivery and quicker optimization to the code since it is available for all to see. It allows for collaboration from multiple teams. It gives you a platform to manage, create, verify package, and deliver and secure your applications. The features in GitLab make it one of the best applications for your entire DevOps Lifecycle. The features in GitLab and GitHub are pretty similar with only a few minor differences with the nomenclature. The only major difference with GitHub and GitLab is that GitHub does not allow for free Private Code Repositories while you can store unlimited free Private repositories and work on them in GitLabs. There is also an enterprise version of GitLabs with provides your additional features.

Since GitLab is relatively newer it still has a long way to go to catch up to the popularity to the GitHub.

What Is BitBucket?
Like Github and GitLabs, BitBucket is another repository for code. It is a competitor to GitHub and GitLabs with comparative features. It allows developers in your organization to collaborate on projects, test out the code, and deploy the code right from the platform. It also has some new-age features like integration with Trello and Jira. In-built task creation and reminders on the spot. Unlike GitHub, you can also create several private code repositories for upto 5 team members and also buy the premium version for additional team members or pay per team member added to the BitBucket. BitBucket also allows you to secure your code by assigning various levels of permissions to the different members in your team.

Conclusion

If you’re looking to contribute to open source projects then an application like GitHub would make more sense. If you’re looking to build private tools and applications then you can choose either of GitLabs or BitBucket. Each come with its own pros and cons, and from an organizational point of view many would like to pick BitBucket, but as a web development company in Pune, we always go with what works best for our developers. If you have a web design and development project you need help with, be sure to get in touch with us today.