7 Tips To Get Started With AMP Stories For Your Business

We’ve all witnessed the boom of Snapchat stories. So much so that other popular social media applications were soon seen mimicking the feature. Although Snapchat was the first to introduce the feature to people and popularize it, it is actually Instagram that brings in the most users to the stories features. Now we’ve seen a lot of other applications try and attempt the stories feature to varying amounts of success such as Facebook which has seen the most disappointing turnout. Now the latest company to jump on the bandwagon is Google introducing the AMP stories.

As per Google AMP stories are an immersive visual content format that is fast and open, built specially for the users.

What Are AMP Stories?

It’s a feature built by Google similar to Instagram stories that help content creators build short-term, visual content for their viewers. However, unlike stories features in other apps, Google AMP stories will be featured in Google’s search results.

If you take into consideration that more than 75% of all user time is spent on their mobile phone you can clearly see why Google is pushing for mobile first content.  Since the whole concept of AMP was to push mobile first AMP will display an array of search results in the form of swipeable feeds. You can swipe right or left depending on whether you liked the story and would like to see more sources for the same information.

AMP stories also make it easier to share the information you’ve just received at lightning speeds. Google is hoping to capitalize on the format and draw users who are more accustomed to using other apps.

What Are The Components That Make AMP Stories?

Unlike traditional AMP content, you don’t have to rely merely on text anymore. You can include graphics, animation, videos and more. This is highly beneficial for content creators. AMP stories are made of 3 main components that you need to absolutely master if you want to rule the search engine game.

–    The story itself

–    The story page

–    The story grid layer

The story is the main content itself while the story page is the location when your content is based on. The grid layer contains all the elements that make up the page and the story.

So you must now be wondering how to get started with AMP stories?

 

7 Steps To Use AMP Stories On Your Website

  1. Code The Page

Now I’d like to say it’s easy for all companies to get started with posting AMP stories on their web pages but it isn’t as simple as that. Before you begin you need to code the regular pages of your website to AMP pages.  Use the following canonical tag on the original story

<link rel=”amphtml” href=”http://www.example.com/blog-post/amp/”>

If you want the entire AMP code set you can download it from the following link: https://github.com/Automattic/amp-wp

https://www.ampproject.org/docs/getting_started/create/basic_markup

Add the code to your WordPress page like you would for any other plug-in and you’re done with the first difficult step. In our opinion having a professional web design and development company in Pune to help you setup AMP pages will save you from a lot of future problems. You wouldn’t want the data on your website to suddenly disappear, do you?

  1. Run A Sample

Before you get started with the main content you need to check if all your settings are in order. Running a test project goes a long way to check this. For this, you’ll need a test server.

To be on the safer side of things you should use a secure layer with the test server to protect yourself from any data breaches. Once your local server has been set up, try using the link https://localhost:8000/article.html

Check the layout the design and if everything looks spot on you can move on to step number 3

  1. Create Cover Photos

Your stories can have multiple components but one single cover page. This cover photo should ideally represent what lies within the stories. To create a cover page, assign a unique ID for your cover to the first page:

<amp-story standalone>

<amp-story-page id=”cover”>

</amp-story-page>

</amp-story>

If you’ve worked with Photoshop at any point in your career you’ll know that cover photos need to be built using layers with each one built on top of the other.

The first layer will have <amp-story-grid-layer> element in the <amp-story-page>

There will be other attributes that you need to use to ensure conformity such as “fill”, “responsive”. Here is an example of what an ideal code will look like as provided by the AMP tutorials

<amp-story-page id=”cover”>

<amp-story-grid-layer template=”fill”>

<amp-img src=”cover.jpg”>

Width=”xx”, height=”xx”

Layout=”responsive”

</amp-img>

</amp-story-grid-layer>

</amp-story-page>

You can use multiple layers by adding the “vertical template” rather than the “fill template” as mentioned above.

  1. Additional Pages

Once you cover page is set up you can start to add other pages to your AMP stories.  You can find the code you will need to enter (based on which template you choose to use) on the AMP site. There are several other resources available to help you better code for AMP stories.

Of course, if you think you need professional help you can always get in touch with the best web development company in Pune.

  1. Glitz it Up with Animation

There are multiple animation elements you can use on your AMP stories to get the Wow! Factor. However, unlike social media apps, you can’t just drag and drop the elements in your AMP stories. You will need to code them in. There are plenty of animation presets already available like “fade-in” “fly-in-right”, “pulse”

  1. Close Out Story

You’ll need to effectively close out your story and provide your consumers with additional links from your content or related content. This last screen is known as the “bookend”.

  1. Validate Your AMP File

Before you upload the pages you will need to validate them using the Chrome Devtools Console. Remember if AMP pages are not validated they are not considered as AMP and do not give you any advantages. There are 2 methods of validating AMP files the other being using the AMP validator browser extension.

 

Why Should Businesses Use AMP Stories?

The golden rule of any business is to stay ahead of the competition. AMP stories are the next big wave to give you an edge over the competition. Also, it is now known that users are more accustomed to seeing short-form visual content which can be seen by how much more popular online streaming platforms have become. Good storytelling leads to better attention-grabbing of the users.

Using Stories To Push Products:

Who says that traditional marketing metric cannot follow good storytelling guidelines? In fact, 92% of consumers surveyed by the SEO-Journal responded that they wanted their advertisement to tell a story rather than just hit them with facts.

Reducing Page Load Times

Speed is good. The faster you are able to deliver the right content to your consumers the better. They’ll be invested in the conversation and look forward to it more. This undoubtedly leads to a lower bounce rate, higher conversion rates and not to mention you’ll also receive a slight boost in rankings courtesy Google. But that’s only if you work with the right web development companies in Pune like CodePlateau who are accustomed to delivering AMP pages to their customer.

Getting More Creative

Because of the way AMP pages are built you have more opportunities to experiment with creative styles. The design is an important element when it comes to potential customers picking your product or service over the competition.

With AMP pages you can add a whole lot of features and that can add a certain oomph to your content. While you’re at it you should also push your viewers to your AMP content until they become more accustomed to it. Links, buttons to promote your AMP stories in your content won’t hurt.

Better Rankings

As I’ve mentioned before AMP pages help with search engine optimization. If your website ranks well on all parameters important to Google it’s obvious they’ll be willing to give you a push up the results.

 

Conclusion

In this fast-paced world, your competitive advantage lasts only for a few months, maybe even less depending on the rate of technological innovation. If you want to get ahead of the competition you need to try and grab every advantage you can. Getting the best web development company in Pune, CodePlateau, to help you build and design attention-grabbing AMP stories and pages for your website is the right move to make right now. If you need more information about AMP stories or need some assistance in your web development needs, get in touch with us today.

Different Types of Mobile Applications – Native, Hybrid and Web Apps

In the current decade the majority of the people owes a smartphone, it has become like an essential commodity in our daily use. We use the mobile application for any kind of our work it may be booking a cab for your way to work, buying grocery, playing games, instantly replying to work emails or just hanging to the social wall. Every mobile app has a uniqueness of its own like what platform its developed on, which technologies are used, its advantages and many more of them.

Mobile applications are categorized into major three types depending upon the development platform like Native, Hybrid and Web. Each of them has its special features and development process.

Types of Mobile Application

  1. Native Apps – As the name suggests it specifically related to only one platform. This type of app is developed for one and only operating system. For example, if the app is built on the Android Operating system it will only work for that, whereas, if developed in iOS it would be only applicable for iPhones. There is also the third type of operating system which is Windows on which the app is developed.

Native App has its own distinct features like the best of the user experience can be gained through these types, has no limit in using multiple API’s while developing the app for different interfaces. The speed of the app is fast and responsive rate is high in performance. Software used to develop native apps generally are Java and ADT for Android operating system, Objective-C or Swift for iOS, and .NET (C#) for the Windows operating system.

Example:

  • Pokémon GO
  • Pinterest is a cross-platform native app, built with Xamarin.
  • PayPal
  1. Mobile Web Apps – These are also apps but can be run on any device you are viewing on and are mainly used on the browsers. Unlike the native app, they do not require any kind of download or installation process.

These apps are usually written in HTML5, JavaScript or CSS. There is also the limitation to the usage of API’s in Mobile Web Apps. The user experience is almost the same as the Native Apps and does not require regularly downloads updates. The only thing is that for running the Web App good internet connection is a mandatory thing to have.

Examples:

  • Flipkart
  • Twitter Lite
  • BookMyShow
  • Forbes
  • OLX
  1. Hybrid Apps – It is basically a combination of Native and Mobile Web App together. It has the compatibility of cross-platform and also can run on the mobile device. Mainly HTML, CSS, JavaScript, jQuery, Mobile JavaScript frameworks, Cordova/PhoneGap etc. software is used to develop these kinds of apps.

Even though Hybrid Apps lack in speed and the performance, but comparatively they are fast and simple to develop which eventually means low cost in development. Also, they have a low maintenance cost and can opt for a large number of API’s.

Example:

  • Instagram
  • Uber
  • Evernote

There are different types of Mobile App platform depending upon the requirement and the nature of the App. CodePlateau is one of the renowned names as the best Mobile App Development company in Pune.

Expert UI Design Tips for a Great Mobile App

Creating easy-to-use mobile apps require a lot of planning and thought. UI design is at the heart of any mobile app’s success. How do you create an appealing mobile app while ensuring pro-utility features and efficient functionality? As a professional mobile app development company, we would like to share some UI design tips for creating a great mobile app:

Enhance Core App Objective

Find your app’s the prime objective. Pick out the most-used features. Constantly improve the features set around the prime mobile app objective. The mobile app designer’s efforts must focus on spontaneous user experience.

The “App as Diversion” Premise

The average mobile user is usually involved in another activity before they divert their attention to an app. It’s safe to assume that the mobile app user wants the app to respond at a great speed. Create your mobile app design around this “App as Diversion” premise.

Mix the New & the Familiar

Opting for too many new things can mar the mobile app UI design. Place buttons at familiar locations. Use colors to communicate the button usage. For example, using red color for the DELETE button is a simple but effective idea.

Make Navigation Purposeful

There is no point in making a great app feature if the user just can’t find it. Don’t make the user apply effort to find an app feature. The user should exactly know which section of the app are they in, and how do they return to the main page or exit the app. Don’t use complex navigation elements, where a simple solution is a better choice.

Minimalism & Other Elements

Minimalism doesn’t mean stripping your app of attractive design and functionality. To create a dull-looking app in the name of minimalism is a not so uncommon web designer practice. Minimalism in mobile app design is about removing what is unnecessary. Retain elements that make your users browse your app in less time.

Choosing the right text size & graphics size is a crucial and overlooked factor too in a mobile app. Another important element is making your app finger-friendly and thumb-friendly. The average app user must be able to use the app’s buttons with any of his fingers easily. A smartphone is usually handled with one hand. Consider gestures that are already used by any smartphone user.

These are some of the things you can think of before designing the UI for mobile apps. Please share your views on the article as comments below.

The Latest Mobile Application Development Trends 2018

With the world living on their mobile phones, it comes as no surprise that mobile apps are more popular than ever. Everything technologically possible has made its way to mobile apps. Businesses with well-developed mobile apps have an edge over their competitors. As a professional mobile app development company based in Pune, here are some mobile application development trends that we think are here to stay.

Mobile Payment Apps are the Future  

More and more mobile users are getting used to mobile payment mobile apps. Better safety and security safeguards have also influenced their choices.  On a rough estimate, about 1.2 billion people have access to bank accounts, while over 5 billion people have mobile phones. That is why several financial institutions are looking to expand their customer base and go mobile.

Mobile payments are now the most convenient customer payment option. It is easy for maintaining online payment records, is more secure, and offers a better customer experience. According to statista.com, revenue from global mobile payments was $450 billion in 2015; it is expected to cross $1 trillion in 2019.

On-Demand Mobile Apps are Here to Stay

Get a customer’s day-to-day needs packaged into a mobile app and what do you get? An on-demand app! Majority of US consumers spend on online shopping apps. The other popular on-demand apps they use are for transportation and getting food/grocery delivered to their homes. Netflix, Uber, and Airbnb are now the iconic on-demand apps of our times.

According to a Burson-Marsteller survey, 51% of the on-demand app providers have claimed that their revenue has increased compared to the previous year. About 64% on-demand app owners expect their revenues to improve in the following year.

The Wonders of Augmented Reality

Augmented Reality (AR) mobile apps have been the surprise package lately. AR and VR expenditure is set to touch $17.5 billion this year, an astonishing 95% increase from 2017’s $9.1 billion spending. The obsessive Pokemon Go craze began the AR surge. Since then, apart from gaming, education and health sectors, energy, manufacturing, and telecommunication sectors are also opting for AR mobile apps to provide users with an immersive, unforgettable experience.

A Digi-Capital report predicts that AR will be worth $108 billion in 2021. From helping Parkinson’s patients to helping you fit into your favorite clothing brand, getting a detailed 3D view of a new car, exciting advertising solutions and more, AR is here to help businesses in new, wondrous ways.

The Game Changers: Machine Learning & Artificial Intelligence Apps

Mobile apps now have better usage and superior interaction elements, thanks to machine learning (ML). Machine learning is a great option for personalization. The E-commerce sector is already using ML to predict customer choices and precisely recommend products. Healthcare and fitness tracking apps are also using ML to recommend treatments and remedies, as are authentication services. The popular dating app Tinder owes its success to ML, so do Google Maps and Snapchat.

Artificial intelligence (AI) is transforming user engagement and business in mobile apps. AI has been a game changer for many businesses already.  Already, AI has made inroads into the predictive and statistical analysis, chatbots, and intelligent products like Apple’s Siri, Amazon’s Alexa and Google Assistant. AI promotes lightning fast responses to customer demands; helps regulate influencer-based marketing. For its astounding accuracy, automation, and for adapting learning algorithms, AI and ML will remain an integral part of superior mobile apps.

What do you think are the latest mobile application trends that will shape the future of numerous businesses? Do you agree or disagree with the trends discussed in this article? Please share your comments below.

The Top Logo Design Trends 2018

The logo is the brand’s face and character. Customers remember an image or a design longer than a name. As a professional web design company, we have worked with a varied set of customers. Logo design is always a tricky business. Here is our list of logo design trends for 2018.

The Return of Hand Drawn Logos

A lot of our clients prefer hand-drawn logos for its limitless creativity and the natural, non-digital touch. Many pioneering companies use hand-drawn logos to emphasize a fresh, out of the box appeal. Designing logos by hand is a quicker, spontaneous practice. The iteration cycles also take less time compared to digital technology. Also, hand-drawn logos provide the brand with a rich, genuine vibe.

Geometrical Familiarity

Minimalism or to convey more in less is finding many takers this year. For instant customer connection, familiar geometrical shapes are becoming an integral part of logos. Curved circles, sharp triangles, rectangular and square shapes are easy on the eye. A combination of geometric shapes conveys the brand’s value, culture, and vision.

The Unforgettable Monogram Touch

The strong symbolism that monogram logos convey is the stuff of legend. If used with the right letters, color gradients, sharpness, and finish, monogram logos attain an iconic appeal. Monogram logos are making a comeback, helping brands convey trust and confidence among customers. For further inspiration, browse through the Volkswagen, Louis Vuitton, Gucci, Chanel and General Electric logos.

Optimised for Social Media

As more and more brands are making their presence felt on social media, businesses are rethinking their logo design. Some brands are tweaking the logo colors, or making them sharper and compact to register easily in the potential customer’s mind. Simple colors and textures are in use to make the brand more attractive and inviting to the target audience.

Negative Space Artworks

The popular use of negative space has endured and with good reason. A well-made negative space logo is a work of art, drawing attention upon itself. They convey clarity, creativity and professional capability. The subtle variations leave well-designed negative space logos open to interpretation. Depth is another attribute, inciting the customer to be fascinated by the design aspects and brand connection.

Grooving with the Grid

The grid stands for balance and is at the core of any good logo design. Mobile app design has adapted grids for maximum impact. The potential for experimentation is endless in a grid-centric logo. It provides a strong aesthetic sense, at the same time conveying excitement and new beginnings. The grid should be around forever, by the likes of it.

We have recollected here the logo design trends we have witnessed in 2018 so far. What do you think are the other logo design trends that will be popular this year? Please share your comments.

Five Things You Need to Change on your Website

Creating an engaging website is imperative for any business.  As many readers must have discovered, maintaining a great website is no easy task. Here is a list of things that reveal why your website is not popular with your users. We also share some tips to optimize your website:

Loading Time

Loading…Loading…Loading…

Your website can’t take too much time to load! Millions of other websites are competing for user attention. Don’t make your users wait. Unless the users want to visit your website nobody is going to wait that long.

You lose 20% of your conversions to every extra second your mobile website takes to load. About 50% users expect your website to load in 2 seconds. The same user percentage will leave the website in the third second. (Google Statistics)

So start working on speeding up that loading time now!

Home Page Clutter

A cluttered homepage will turn off users. Our suggestion? Start again with a fresh perspective. Segregate the core elements you want on the website.

Consider why your target audience should visit your website. Restructure the content, website design, UI, and UX. Use image sliders to showcase your prime content. Attractive and creative image sliders can encourage users to further explore the website.

Zero Interaction

If there is no interactivity, why have a website? Encourage your visitors to explore the website with clear calls to action. Have more groovy elements to entice your users. Short videos, animation, online polls, exclusive comments section, contests and other interactive elements. You get the drift.

Grammar Errors & Typos

Typos and poor grammar are bound to put off your website visitors. Get your website content checked and corrected by content and language experts. Don’t rely on online grammar checking software to check your website content. Most software is not reliable. Each software uses a varied set of grammar rules to auto correct. The results are usually inconsistent.

Using Images Effectively

If your website images are too dull and unappealing, traffic is bound to suffer. Captivating images attract a larger percentage of users. Apart from blogging, images are the most important form of business content. Statistics don’t lie.

Visual elements dominate 74% of social media marketing, way ahead of videos and blogs. An audience provided with text content along with an image retains 65% of the information.

Conclusion

What do you make of the five things listed above to improve your website traffic? How can we ensure constant user engagement? How do we generate business leads through the website? Please do share your comments.

How to Choose Fonts that Fit your Brand?

Fonts play a big role in creating a brand perception among customers. Selecting fonts that go with your brand can be a tedious task. How do you narrow down your choices and select fonts that are good for your brand? The following are some creative benchmarks you can apply to make your font choices:

Know What Your Customer Wants

Approach this like a date you are going to. You wouldn’t wear your night pajamas and flowery slippers to your date, would you? So, similarly know who your potential customers are, what kind of lifestyles do they lead and therefore what kind of font will appeal to them. At the same time, retain your brand’s personality through the fonts.

Beyond Serif and Sans-Serif

Times New Roman, Georgia, Freight Text, Garamond, Caluna are popular Serif fonts. They add edge and class to the brand. Helvetica, Verdana, Dejavu Pro, Avant Garde, Arial, and Optima are popular Sans-Serif fonts. Serif fonts are said to be easier to read as individual letters are more clearly lettered in comparison to sans-serif fonts. There is also decorative and script fonts that can add uniqueness to your brand. You can also combine fonts, to get a brand new font as a combination of all required font features. Which one would you go for?

The font must match the design and business purpose. Before you buy or download a font, list out the personality traits of your brand to make your search more concentrated. This way, you already have a fair idea of what your font choice will look like. Bold, serious, cheerful, robust or rebellious? Mirror your brand qualities on the fonts and you should have made a shortlist of your font selections.

Readability & Versatility Check

Apart from your brand design, your font must be clear and legible when you have to convey something of importance or otherwise. Check which font size fits and whether the font is web optimized. Also, check the spacing between two words, the lowercase, and uppercase heights. Sometimes a font can look less readable in italics. Also, try the “I and L” test, ensure that “i” and “l” in lowercase do not look identical.

Avoid Familiar Fonts

Your customers may look through your brand if the font is all too familiar. Look out for fonts that convey what you want to, yet are stylish in their own way. Try combinations of fonts in body text and bold, you never know what can surprise you. Sometimes an ordinary looking serif font lights up in bold. The key then is to experiment but try out fonts methodically.

We hope the suggestions shared in this article will help you select the right fonts for your brand. If you have any other suggestions with regard to font selection, do share!

Want More Money? Start Effective Icon Design for Better UI

Any website or mobile app icon design has to convey a specific purpose. Icons add aesthetics to the screen, help save on screen space. But primarily icon design have to aid your users, help in branding, drive user attention and response. The idea, from the graphic design aspect, is to keep it simple. Easier said than done you will say. Here are some key pointers to effective icon design for better UI:

Balanced Icon Design Detailing

Instant communication of an action, idea or object is the attribute of good icon design. Too much detailing can render an icon with no logical or meaningful connection. As a rule, opt for minimal detailing to clearly convey the mobile app icon design’s purpose.

When Google first adapted a simplistic grid icon on its homepage as a one-point access to all its Google apps, they received multiple help requests enquiring about the apps’ location. The users just couldn’t spot where the grid icon was on the page. Somehow the lack of detailing had ended up too elusive for the users. That is why, striking the right balance, trial and error are important steps too.

  

Out of the Box Design Tweaking

Unless the client had made clear specifications, go beyond standard design conventions, without compromising on usability and visual recognition. For example, see how the Pinterest icon gets away with an outrageous text font while combining two circular clean white, vibrant bold red combo diameters to convey its image-intrinsic brand. Sample how the iOS music app djay 2 uses a vinyl for an icon yet conveys a modern appeal.

Visual Perception Aspects

Closely consider the following factors while designing website and mobile app design icons. Know your target audience, right down to their age, cultural attributes, level of education and general development. Find out, in what environment will the product be used? What will be the expanse of the product’s local or global reach? How does the audience identify with graphics, what specific elements distract and engage them? These are all vital questions.

The Scalability Factor

Try out your icon design on the device or website in multiple sizes and settings. While designing, focus on a unique shape or quality that retains its effect in any size or scale. Check that the icon looks great with various background colors. Perceive how the design complements the UI.

Eye for Aesthetics  

You are aware that a set of icons and each individual icon in an app or website have to be aesthetically alike. But how do you ensure a pleasant subtle uniformity? Concentrate on little things, like the specific size of the square or rounded corners. An acute sense of style, lining and color textures helps immensely in this process.

We hope that these icon design tips provide you with a new perspective on designing icons for website and mobile apps and contribute to a better UI. Please do share your comments below.

Why Push Notifications On Mobile Apps Are Important

What Are Push Notifications?

If you have ever used a mobile app then chances are you will at some point have received a push notification. So what exactly is a Push Notification? A push notification is a message that will appear on your phone screen. Even if you are not using the application or even your phone, app publishers have the opportunity to send you notifications that tell you to perform certain actions through the app. Ask your mobile app development agency in Pune for the best push notification system.

Push Notifications are available on all mobile platforms such as iOs and Android.

Developers looking to create push notifications will have to have a minimum SDK v1.1.16 for Android and SDK v 2.3.17 on iOS for most push notification services.

How Push Notifications Work

Push notifications are tiny snippets of texts that you can send from your notification service application to your users. You can either send automated push notifications at regular intervals or provide custom push notifications each time.

Push notifications do not include images or hyperlinks; they’re just plain text so you have to very creative and concise with your audience with what you want them to do. A clear call to action is very important for almost all push notifications (except if you’re only providing news)

Why Push Notifications Are Important For Businesses?

Push Notifications are important to the mobile app developers for several reasons.

  • It is a quick was to speak directly to your app user. If notifications are active then app users will definitely receive push notifications as they do not get stuck in filters or spam boxes.
  • It can help drive sales by providing the user with a specific action to perform
  • It can help improve the app usage statistics which can help companies increase their profits and ad revenue
  • They can be used as a cross-selling platform by providing users with links to other social properties of the business
  • It helps improve the customer experience
  • Click through rates of push notifications are higher than those of emails so it improves engagement

 

Most Android-based applications ask their users for their location details permissions. This help businesses provide significantly better push notifications to their customers. Combined with behavioral data that the app can collect during usage and location data that the app requires, businesses can run more targeted applications to their customers to drive more sales.

What Should Be Your Push Notification Strategy?

If you using the services of a mobile app development company in Pune you can always check with them if they can build an independent push notification service for you as well. This could be slightly more expensive, but you could have a great product and have total control over it. You should note however that there are several companies in India that already provide push notification services. You can always sign up with one of them for your push notification services.

Regarding the push notification strategy for your customers, you have to find the right balance between too much and too little. If you send push notification messages too frequently then the user might feel annoyed and might disable notifications from your app and this may lead to a loss of messaging channel for you. Use too few and you may not be utilizing the full capabilities of your app.

You will need to study the behavioral data of your app users to find out what the right amount is.

CodePlateau is one of the top mobile app development agencies in Pune. They have been working with several prominent clients to develop their Android and iOS mobile applications. They also help to develop a strategic push notification plan. If you are in the market for a mobile app, get in touch with the best mobile app development agency in Pune. Call us for a free quote today.

6 Andorid App Development Secrets You Should Know

Android App Development Secrets

Android is one of the most popular operating systems for mobile phones. Most people love the number of customizable options it provides. As of Dec 2018, Google Playstore is the largest app store for mobile applications by a long mile. It has more than 1.8 million apps available for download and growing every day. The only question then is how do you become a part of the platform and what you need to do to build your first successful android app. Short answer, CodePlateau, the best Android App Development Company in Pune.

Understand the market:

The first thing you need before you even begin your android app development is figuring out the android app market. iOs users generally tend to have more income than their Android counterparts, so it makes it harder to sell apps on the playstore. That does not mean that you cannot earn money from apps in the playstore there are just different ways in which you have to do it. If you are able to successfully deliver the right app to the right people you can still afford to monetize it in a big way.  Ask you android app development company how you should go about monetizing your apps.

Easy To Understand Design Guidelines:

Android has published an easy to understand app design guideline. It’s too bad that no one ever gets around to using it. The thing to understand is that most mobile app development companies design cross-platform apps. This means their primary objective is to reuse of the code used for the android app on iOs and vice versa. What this leads to is that none of the users are particularly satisfied with the app they have to use and it causes a lot of issues with the audience of the app. CodePlateau is the best mobile application development company in Pune, India. Although it’s no secret that all android app development company in Pune share code between apps for different OS’s, you should be able to do so cleverly. This is how we are able to keep our costs down can be considered a low-cost affordable app development company in Pune.

Make The Design Intuitive:

We have been providing our web design services in Pune for several years. One thing we have learned from our experiences is that you have to design for the technically illiterate. Only when you succeed in doing that will you be able to provide a user experience that as absolutely no learning curve. And your customers will thank you for it. The secret is in simplicity.

Simple Layouts, clean, uncluttered screens will give the most positive responses from your audience.

Add Your Socials and Ensure they’re used:

Make sure to hardwire your socials into the app. Social integration in your app is as important as or even more so than it is on the website. People spend a lot more time scrolling through your app then they will on your website. It should be easy for them to be able to share their finds with their friends. Your app can be seen and should be seen as a source of virality among your audience for it to become really popular. Also, ensure social sign-ins are present. No one like to fill out the forms, especially the millennial crowd, if you have an app that youth-centric social sign-ins are a must.

Don’t Launch Before You’re Sure:

Before the app is launched you have to make sure you have considered all the facets of the app. Share demos with your friends and families and ask them to handle it. See what they think of it from a layman’s perspective. Note down their thoughts on usability and experience. It may sometimes be as valuable as the inputs you receive from your expert mobile app development team.

Market It:

Correctly market your apps. This is another step, not really part of developing, but still relevant to the success of your apps. If you have a proper marketing plan your audience should know exactly what the app does, who its for and how it will help them. Get together with a top of the line Digital Marketing Agency. They will be able to properly market your mobile application.

CodePlateau is a full service web design and development agency in Pune who can also handle your Digital Marketing activities. If you would the best you need to partner with the best. Get in touch today.